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HackBeanpot 2021: What is a hackathon, anyway?
“So...that’s like where people camp out with their laptops in someone’s basement hacking into websites, right?”I’ll be honest, when I was first told zipperHQ was helping with a hackathon, that’s literally what I thought it was! After getting a pretty good...
Time Trial Smackdown: zipperHQ v YouTube
As you have probably seen, video is taking the world by storm in so many ways, especially in business. Video email is the newest and easiest way to still get face-to-face contact with people in this socially distant world. Unless you've never been on the internet in...
ZipTip – How to “look them in the eye” when recording videos
Connecting to your audience – especially when you’re physically not in the same room – is critical to successfully getting your message across. So when it comes to recording and sending video messages, how do you make the person on the other end feel like...
Why Video Marketing Boosts SEO
We already know that video is a highly useful tool in marketing. Video is highly searchable and engaging for your customers. It also builds trust, as your audience can connect your message to an actual human. If you are using video in your digital...
Overcoming Video Fear: Five Tips For Getting Comfortable In Front Of The Camera
Video marketing is awesome. There is so much evidence to prove it that it’s almost redundant to go over all the reasons why you need to do it – but despite having all the facts and stats, you’re still having trouble getting started. Could it be that you’re...
Video is The Way We Consume Content Now: Start Making Your Own Videos Today
Video marketing has become an essential tool in the digital marketing playbook. According to HubSpot, more than 80 percent of all businesses use video in their marketing strategy, marking a 20 percent increase in the last year alone.Interest piqued? Here...
Essential Tools for a Successful Video Marketing Campaign
Video marketing is an excellent way to engage your audience and drive conversions. However, getting started isn’t always smooth sailing. If this is your first foray into video marketing, you likely have questions and maybe a few concerns about how to do it...
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