by Sarah Lukowski | May 28, 2021 | Marketing, Video Marketing Best Practices
Got a product or message you’re trying to sell to the younger generation? Video is their preferred medium (good news, for those using ZipperHQ to market to them). But there’s a few things you should know to get (and hold) their attention. Gen Z (1997-2012) are digital... 
by Melanie Haid | May 26, 2021 | Customer Retention, How To, Sales, Video Marketing Best Practices
Creating a meaningful customer service experience means being genuine, showing the customer how much you care, and of course, getting to the bottom of whatever issue they are facing. Video is the perfect way to roll all of that into one simplified, cohesive message... by zipperHQ | Sep 29, 2020 | Tips & Tricks, Uncategorized, Video Marketing Best Practices
Video marketing is awesome. There is so much evidence to prove it that it’s almost redundant to go over all the reasons why you need to do it – but despite having all the facts and stats, you’re still having trouble getting started. Could it be that you’re camera shy?... by zipperHQ | Aug 18, 2020 | Marketing, Real Estate, Tips & Tricks, Video Marketing Best Practices
Video marketing is an excellent way to engage your audience and drive conversions. However, getting started isn’t always smooth sailing. If this is your first foray into video marketing, you likely have questions and maybe a few concerns about how to do it the right... 
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